Help Us Reduce Child Injuries!
The greatest threat children face today is motor vehicle crashes. While walking, cycling or as a passenger in a motor vehicle, these crashes are the leading cause of death for children ages 3 and older.
The problem escalates during the months kids are in school. Kids are vulnerable for several reasons.
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They are small and less visible to motorists.
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It is more difficult for children to judge traffic situations, because their peripheral vision is one-third narrower than an adult's.
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Children do not always possess the capability to make sound judgments.
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Children can be easily distracted, especially when around other kids.
In short, kids are not adults - and it's up to drivers to compensate for these differences.
School's Open Campaign
Used widely by schools and communities across the nation, AAA's annual School's Open - Drive Carefully! program uses colorful graphics and a wide variety of products and publications to deliver this important safety message.
Since AAA began School's Open - Drive Carefully! in 1946, the program has successfully contributed to lowering school-related pedestrian fatalities.
To help protect children, AAA urges motorists to follow these safety tips:
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Slow down near schools and in residential areas.
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Drive with your headlights on - even during the day - so children and other drivers can see you.
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Look for clues such as AAA School Safety Patrollers, bicycles and playgrounds that indicate children could be in the area.
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Scan between parked cars and other objects for signs of children.
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Practice extra caution in bad weather.
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Always stop for school buses that are loading or unloading students.
See AAA's tips for:
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Bicycle Safety
